Personal injury law firms often ask us for ideas on how to market their firm offline, so, today I am going to go over some examples of community involvement for personal injury attorneys. Of course, all law firms can get involved in their community. We’ve seen immigration firms host events where people new to the country can ask questions about
Today a client called me from one of their office phone numbers and my Verizon phone said “Spam Warning”. I almost didn’t answer it, but I recognized the area code and phone number. I picked up, and it was my client, a personal injury law firm. After speaking to them about the reason they called about, I mentioned that their
On March 29, 2022, a catastrophic change occurred on Google’s Local Services Ads platform and suddenly the leads were completely shut off to Personal Injury Attorneys throughout California and beyond. UPDATE: Please see this newer article: Law Firms Not Getting Leads in Google Local Services Ads. We’ve seen this enormous problem affecting law firms in Sacramento, San Francisco, Fresno,
Attorneys creating Google Business Profile Pages may discover that after that after they enter the code from Google’s verification postcard, their listing may need further verification and/or be instantly suspended. We’ve seen an uptick in suspended Google Business Profiles in April 2022. This is due to so many fake locations being set up by law firms across the US, especially
Yes. Every law firm we have ever worked with says that Local Services Ads are cost effective for their law firm. The cost per lead varies depends on a variety of factors. If you weren’t aware, Local Services Ads are VERY different than Google Ads (pay per click). Are Local Services Ads cost effective for Personal Injury Lawyers? As of
I’m not sure if it there’s a full moon approaching or not, but this week I have been asked the same question by 4 separate clients. Can I get bad reviews removed on Google? To get straight to the point: Google almost never removes negative reviews, but there are exceptions, such as coordinated negative review attacks, conflicts of interest, profanity
You heard the prediction here first: Google will likely be rolling out a new “Jump-to Sitelinks” feature in 2022. Of course, lawyers will want to take advantage of it for more real estate in Google’s search engine results pages, and result in more cases. On January 27, 2022, we saw the test live in search results. Here’s what a website
There are 2 main reasons why attorney’s Local Services Ads (LSA) will not display: Technical problems. Google’s LSA algorithm has major problems. Below we’ll cover both scenarios. First, let’s rule out technical problems. Be sure to subscribe to our newsletter for updates to this. We are heavily monitoring the problem in several states. Technical Problems with LSA (you can fix):
