General Marketing

Unofficial Holidays for Lawyers and “Lawyer Days”

Whether you’re a lawyer looking for something to post on social media, or a very bored individual looking for an excuse to celebrate lawyers, we’ve got the list of novelty and unofficial holidays here for you. Wrongful Death Awareness Day: February 17 marks Wrongful Death Awareness Day. The holiday was founded by California personal injury law firm, Maison Law, to

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Super Bowl LIX Personal Injury Commercials of 2025

The 2025 Super Bowl took place in New Orleans, Louisiana. Some commercials played nationally and local affiliates airing the game play local ads. And some of the local ads come from Personal Injury Law Firms. Local affiliates include the local CBS networks. In 2025, many people watched the game via YouTube TV and Tubi. YouTube TV and Tubi both offer

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New 2025 FCC Rules for Personal Injury Lead Generators

Effective January 27, 2025, the Federal Communications Commission (FCC) will have closed a loophole that allowed certain telemarketers and marketing entities to swamp a consumer with numerous automated calls and texts. The loophole is described in FCC document FCC-23-107. Such marketers, including lead generators, maintain a platform for consumers to shop for or get information on various products and services.

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How Do Attorneys Get Licensed to Petition Vaccine Injuries?

Vaccines have long served as a defense against infectious diseases and other public health threats. These measures have combated and offered the prospect of immunity against or minimizing the effects of polio, measles, seasonal flu, hepatitis, and COVID-19, among other infectious illnesses. According to UNICEF, vaccines have saved worldwide 4.4 million lives per year. The World Health Organization touts roughly

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Are Justia Sponsored Listings Worth Buying in 2025?

Attorney “directory listings” are rarely worth buying and almost never drive traffic, calls, or result in leads. That said, over the years, I have been an amazing Justia salesman, recommending clients purchase the sponsored listing in their city when certain conditions are met. In fact, Justia is usually the only listing I recommend. Those conditions are: Justia’s rankings Platinum listing

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New Local Services Ads Verification Steps for Lawyers in 2024

In early March 2024, Google emailed attorneys a message titled “Local Services Ads verification steps are being updated for your industry”. Google used to require identity verification for lawyers. They stopped about 2 years ago. They’re bringing the measure back due to spam. Local Services Ads (LSA) efforts to reduce spam: If you were not aware, I have authored multiple

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