The best location for your law firm depends on a variety of factors, but often includes discovering a location near as many people as possible and also as far away from competing law firms as possible. Here’s how we pick locations (successfully). A quick note: While showing up in Google is great, I am also a big fan of a
On September 27, 2022, we discovered that several Justia WordPress blogs had been hacked. Affected sites display the message “magbo link magbo.cc Invite codes: 8U8VIGPTRP”. Screenshot: We reached out to Justia first thing in the morning, but by the end of the business day, we were unable to get a response from them. We have told clients who use Justia
Google’s new Helpful Content Update will be impacting search results as of August 2022, however, it is unlikely to impact most law firms who create quality content. What is the Helpful Content Update? A few hours ago, Google announced the Helpful Content Update. This update will negatively impact the performance of websites which produce garbage content. We’ve all seen garbage
While anyone can edit Wikipedia and any person can have a page, most people do not qualify to have a Wikipedia page. You must be “notable” to have a Wikipedia page. While you and I both probably believe that we’re very notable people, Wikipedia has a different opinion. Over on Wikipedia, notability (of people) is defined as someone or their
Generally speaking, backlinks from press releases have no SEO value and do not help law firms. However, if there is actual newsworthy content in the press release which generates real media coverage, press releases are effective for both reputation building and SEO. When Press Releases are Not a Linkbuilding Strategy: Some SEO agencies issue press releases as a way to
We have seen an uptick in 2021 and 2022 from Copyright Trolls seeking money for images posted on law firm’s blogs. This article explains what is happening and offers up your options. The Initial Contact and Demand for Payment It’s been happening to bloggers for years and now a law firm and some other companies are going after attorneys for
On June 17, 2022, Google Local Services Ads (LSA) emailed LSA advertisers an extremely confusing email which stated they will need a minimum of 5 reviews to run LSAs. Within minutes, clients were emailing us wanting to know if they needed 5 LSA reviews or not. If you weren’t aware, users may leave reviews directly to your LSA page (not
Nearly every Personal Injury Law Firm in the USA is going to want to be in on Camp Lejeune water contamination claims. Whether you plan on taking Camp Lejeune cases on yourself or referring cases to another firm, here’s what you need to know before you start marketing. The Camp Lejeune Justice Act (CLJA) is Approved: On June 16, 2022,
Beginning around November 2021, Google turned up the dials on their review spam detection algorithm. Most attorneys have noticed this in 2022 and this is why their Google user reviews are not displaying. The Google Spam Detection Algorithm: Every day I see law firm’s profiles loaded up with fake reviews. And at least once a week a client asks me
Law Firms may display on a Google Search Engine Result Page (SERP) as a Featured Snippet result, above the other organic results. Here’s an example of a Featured Snippet in the wild: There is a tremendous amount of information to know about Featured Snippets. Prior to focusing exclusively on attorney SEO, I have helped thousands of various types of web
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