Episode #44 of the Personal Injury Marketing Minute tackles leadership struggles in times of crisis. From pandemics to recessions, business leaders in the legal industry have needed to step up their game in order to keep their firms thriving. In this podcast, Brandon Henderson discusses: 1) Challenges that the pandemic and recession have posed for law firms 2) How to
Episode #43 of the Personal Injury Marketing Minute features Trademark Attorney Alex Toporek and we discuss trademarking attorney’s slogans. In this podcast, you will learn: What is a trademark? Does a trademark prevent others from using my slogan? What can be trademarked? Can attorneys use other attorney’s slogans? Should attorneys trademark their firm’s slogan? Need a Trademark for your Law
Episode #42 of the Personal Injury Marketing Minute features Aryeh Elbaz of accessiBe. In this podcast, Aryeh explains why your law firm’s website needs to be ADA compliant and how to easily accomplish that. You will learn what ADA and WCAG are, if law firm websites need to be ADA compliant or not, lawsuits, common issues websites have and more
Anne has reported stories from the streets of Chicago to Vietnam, Romania, the Vatican, and Latin America and interviewed six American presidents including Carter, the Bushes, Clinton, and Obama. Gigi has interviewed A-list celebrities like Robert Redford and worked with dozens more. She has also met with top politicians including then-President-Elect Bill Clinton. Anne and Gigi have trained hundreds of
How Do You Create Raving Fans? Joining us today is Chris Earley, a Personal Injury Lawyer in Massachusetts who is a magnet for raving fans. When it comes to marketing, there is simply no better lead than a referral. Why? Because people who don’t know you don’t trust you. But a prospective client will trust someone they can relate to
Welcome to the Personal Injury Marketing Minute where we quickly cover the hot topics in the legal marketing world. I’m your host, Lindsey Busfield. As I mentioned in an earlier podcast – All About Backlinks for Law Firms – law firms who show up on the first page of Google have typically all purchased links. As I also mentioned, it
Personal Injury Marketing Minute #38 features Paul Stutler, the founder of Theo. In this podcast, Paul explains Theo, a settlement risk analysis tool that uses data to calculate the potential outcomes of settlement offers. In this podcast, you will learn: How Paul identified the need for Theo Theo’s process What exactly does the Theo method tell us? Information needed to
Personal Injury Marketing Minute #37 features John Reikes, the CEO of High Impact. In this podcast, John explains how medical animations are used in jury trials. High Impact is a full-service technical animation studio that creates custom animations for personal injury lawyers and other industry professionals. In this podcast, you will learn: How images help in trials Which animations are