Lindsey Busfield, PMP

Lindsey Busfield, PMP

How To Prepare Your Expert Witness for Success – Personal Injury Marketing Minute 57

Gary Kilpatrick is an expert witness who has extensive experience with automotive accident reconstruction. He has a degree in engineering paired with a lifetime of knowledge of industrial mechanics. Gary joins us for Episode #57 of the Personal Injury Marketing Minute! Visit Gary’s website, The Kilpatrick Group, PA, here: https://thekilpatrickgrouppa.com/about/ or call 336-841-6354. See all episodes or subscribe to the

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Building an Authentic Personal Brand – Personal Injury Marketing Minute 56

Katie Briel is a Digital Marketing Manager at the international law firm Womble Bond Dickinson. She joins us for Episode #56 of the Personal Injury Marketing Minute to discuss how personal injury attorneys and other lawyers can develop a personal brand online. See all episodes or subscribe to the Personal Injury Marketing Minute here: https://optimizemyfirm.com/podcasts/.   Lindsey: Welcome to the

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How Lawyers Can Build a Community – Personal Injury Marketing Minute 55

Attorney Esther Labovick joins us for Personal Injury Marketing Minute #55 and discusses building an authentic, genuine community. She goes over what inspired it, how it’s helped the community, and how it’s helped Labovick Law Group. She founded Hispanos Unidos (United Hispanics) to help educate Hispanics about free programs available to them in Palm Beach Count, Florida. Her events are

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OTT Advertising for Personal Injury Lawyers – PIMM 53

Today we are going to take a deep dive into OTT advertising for personal injury lawyers. We will cover the basics of what OTT advertising is, how much it costs, how to get started, and some tips on making effective OTT campaigns for personal injury lawyers. What is OTT Advertising? Basically, OTT advertising means having an ad on a streaming

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Optimize My Firm at the 2023 MSBA Legal Summit

Our business has been grown solely via referrals and by some inbound leads. But, you have to get out of the house once in a while. So, last year, we decided to check out the Maryland State Bar Association’s Legal Summit. We had so much fun there in 2022, we decided to return again in 2023. Several team members will

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Effective Social Media for Lawyers – Personal Injury Marketing Minute 50

Joining us for Episode #50 of the Personal Injury Marketing Minute is Allison Johs. This podcasts covers why you may or may not want to spend your time on social media. Some common goals include visibility, engagement, obtaining clients or gaining media attention. Metrics measured depend on what you’re trying to accomplish. We also cover popular content types used on

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