OMF Podcasts

Seeing the Market Others Miss: How Lawyers Build and Scale – PIMM 130

Jason Melton shares how his background as a prosecutor and upbringing in an entrepreneurial household shaped his approach to building and growing a personal injury law firm. He explains how increasing competition and hiring challenges led him to develop new business ventures, including virtual assistant services and a motorcycle injury-focused network. The conversation highlights how identifying market gaps, understanding client

Read More »

Scaling Law: How Visionary Law Firm Owners Use EOS to Build Value, Step Back or Exit – PIMM 129

Brooke Lively, CEO of Scaling Law, discusses how law firm owners can scale their businesses effectively using the EOS framework. She highlights the importance of execution, key components of EOS, and the benefits of having proper processes in place. Implementing EOS can lead to improved firm performance and growth opportunities, offering valuable insights for law firm owners. Key Timestamps: 00:01

Read More »

AI, TV, Your Client & You – PIMM 128

Discussing the impact of AI on traditional media and client behavior in the legal marketing space. Exploring the importance of strategic marketing tools for law firms in a changing landscape. Key Timestamps: 00:01 – Welcome to Personal Injury Marketing Minute. Welcome to the Personal Injury Marketing Minute where… 04:43 – And beyond if you knew somebody that had been in

Read More »

How to Legally Hijack Your Competitors’ Google Traffic (Without Spending a Dime on Google) – PIMM 127

Seth Greene discusses innovative strategies for law firms to capture Google traffic without hefty investments, emphasizing ethical tactics to hijack competitors’ traffic. The conversation delves into leveraging intent-based marketing and optimizing client journeys to boost conversions and ROI, offering valuable insights for law firms aiming to enhance online visibility and lead generation. Key Timestamps: 00:01 – Welcome to Personal Injury

Read More »

Niching Down Into The Big Cases – PIMM 126

Ryan Perdue of Simon Perdue shares insights on the risk and reward of niching down into catastrophic injury cases. He discusses the transition from defending large corporations to representing plaintiffs in significant injury cases and the advantages of leveraging defense experience on the plaintiff’s side. Key Timestamps: 00:00 – Introduction 01:30 – Transition from defense to plaintiff representation 03:45 –

Read More »

Seth Deutsch on Private Equity and Personal Injury – PIMM 125

Exploring how private equity investments are transforming the personal injury space, Seth Deutsch, founder of Samson Partners Group, discusses the impact on firm scaling, operations, and competitiveness. Learn about the market dynamics and future implications for personal injury firms considering outside investment. Key Timestamps: 00:00 – Intro & welcome with Lindsey Busfield and Seth Deutch 00:50 – Seth’s background and

Read More »

Incorporating Virtual Assistants Into Your Law Firm – PIMM 124

Raquel Gomes from Stafi discusses how personal injury law firms can grow and scale by delegating tasks effectively. She emphasizes the importance of stepping into the CEO role and delegating to focus on core strengths, leading to true success in business. Raquel’s presentation at the upcoming PILMMA conference will delve into redefining success and implementing necessary changes for growth. Key

Read More »

Building and Scaling a Multi-Million Dollar Personal Injury Firm – PIMM 123

Brandon Dawson, founding attorney of the Thumbs Up Guys injury attorneys in South Carolina, shares his experience in building and scaling multi-million dollar personal injury firms. From starting out with a small plaintiff shop to growing into a successful practice, Brandon discusses the challenges, strategies, and key decisions that led to their firm’s growth. Key Timestamps: 00:00 – Introduction 01:30

Read More »