OMF Podcasts

Katie Briel is a Digital Marketing Manager at the international law firm Womble Bond Dickinson. She joins us for Episode #56 of the Personal Injury Marketing Minute to discuss how personal injury attorneys and other lawyers can develop a personal brand online. See all episodes or subscribe to the Personal Injury Marketing Minute here: https://optimizemyfirm.com/podcasts/.   Lindsey: Welcome to the

Attorney Esther Labovick joins us for Personal Injury Marketing Minute #55 and discusses building an authentic, genuine community. She goes over what inspired it, how it’s helped the community, and how it’s helped Labovick Law Group. She founded Hispanos Unidos (United Hispanics) to help educate Hispanics about free programs available to them in Palm Beach Count, Florida. Her events are

Attorney Brian Labovick is a Florida Personal Injury Attorney with an outstanding referral program called the “Family of Warriors”. Brian began getting referrals before we had cell phones by passing out business cards. As of 2023, he now receives thousands of leads and hundreds of cases every year from their referral program. In this podcast, Brian offers up some priceless

Today we are going to take a deep dive into OTT advertising for personal injury lawyers. We will cover the basics of what OTT advertising is, how much it costs, how to get started, and some tips on making effective OTT campaigns for personal injury lawyers. What is OTT Advertising? Basically, OTT advertising means having an ad on a streaming

Attorney Kyle Smith is a cyclist who works exclusively with bicycle crash victims in his area at Paceline Law. In this podcast, Kyle explains why people remember him when they need his services. Kyle also discusses the pros and cons of having a niche, provides amusing stories about unequipped insurers, talks about working on cases he actually enjoys, gives us

Joining us for Episode #51 of the Personal Injury Marketing Minute is Sam Mollaei. In this episode, Sam covers how he automates his law firms and tells us about “My Legal Academy”. In this episode we’ll also cover how Sam grows his law firms with automated virtual firms, lead generation, key employees needed, and breaking free from day to day

Joining us for Episode #50 of the Personal Injury Marketing Minute is Allison Johs. This podcasts covers why you may or may not want to spend your time on social media. Some common goals include visibility, engagement, obtaining clients or gaining media attention. Metrics measured depend on what you’re trying to accomplish. We also cover popular content types used on

Joining us for Episode #49 of the Personal Injury Marketing Minute is Allison Johs. This podcasts covers how mediation works in personal injury cases, the pros of mediation, what happens when things don’t work out, and how a personal injury attorney and their client can best prepare for mediation. Visit Mediation Solutions of NY, LLC here: https://mediationsolutionsny.com/. See all episodes

Marketing in the legal world is all about finding new and creative ways to let prospective clients know that you are there to help when they need you. You can do this through your website, billboards, TV commercials, and through the good old-fashioned telephone. While many industries can be infinitely creative in their marketing approaches, lawyers are limited by a

Episode #47 of the Personal Injury Marketing Minute features Andrea Staub and Zachary Campbell of Metzger Wickersham personal injury law firm in Pennsylvania. We discuss their experience with local community involvement. A few of the ways they participate in the community include donating to the local food bank, working with charities, providing a scholarship to local high schools, car seat