Optimize My Firm is thrilled to attend the 2026 South Carolina Bar Convention in Savannah, GA this month. The conference takes place from Thursday, January
If your law firm’s marketing isn’t memorable, it isn’t effective. But how can you stand out from the crowd when you have dozens of other
On September 10, 2025, Google dropped the “100 search results parameter”. This was used by rank trackers to check rankings. These searches resulted in impressions,
On November 19, 2025, Google announced some new Google Maps features. One of the features is anonymous reviews. The announcement stated the anonymous reviews would
This page will be updated periodically with the latest statistics. As of December 2025, ChatGPT traffic to attorney websites averages 0.4% of their total traffic.
On November 10, 2025, Google announced “Message Fanout” was coming to Local Services Ads (LSA). For end users, the feature shows up beside LSA results
At first glance, the proposed “Protecting Automobile Accident Victims from Attorney Self-Dealing Act” is a reform measure backed and promoted by consumer protection groups. However,
Various ads on social media make claims that LSA can be “kick started”, “jail broken”, “hacked”, etc, etc, etc, into working. The claims are very