Allison Williams, founder of The Williams Law Group and author of Crushing Chaos joins the podcast today to discuss some of the major pitfalls lawyers
Most personal injury lawyers get into the profession to make a difference in the lives of those they serve. However, if you aren’t getting outside
As many personal injury attorneys look to grow nationally, many consider building a national practice. However, fierce competition with established law firms in saturated markets
Lindsey Busfield, Vice President and Partner at Optimize My Firm is honored to be speaking at this year’s PILMMA Super Summit 2026. Taking place at
Optimize My Firm is thrilled to attend the 2026 South Carolina Bar Convention in Savannah, GA this month. The conference takes place from Thursday, January
If your law firm’s marketing isn’t memorable, it isn’t effective. But how can you stand out from the crowd when you have dozens of other
On September 10, 2025, Google dropped the “100 search results parameter”. This was used by rank trackers to check rankings. These searches resulted in impressions,
On November 19, 2025, Google announced some new Google Maps features. One of the features is anonymous reviews. The announcement stated the anonymous reviews would