We create websites, provide the content, and rank Family and Divorce Law Firm websites in Google with SEO and Content Marketing.
What is SEO for Divorce and Family Law Attorneys?
Search Engine Optimization (SEO) for Family Law Attorneys is a digital marketing tactic resulting in top ranking positions in Google’s Search Engine Results Pages (SERPs).
Family Law Firms which rank well get traffic resulting in more leads from prospective clients.
Example of Google's Search Engine Results Page
What Types of Leads do Family Lawyers get Online?
In our experience, high ranking Family Law Firm websites generate a significant number of leads.
High ranking Family Law firm websites receive a significant number of calls from people who were just served divorce papers but have very little money. Some people just want to know what is going to happen with their dog or car. At least 95% of first time callers expect a free consultation.
Many Divorce Attorneys are seeking paid consultations from high net worth individuals who are willing to pay out $10,000 for retainers.
These are things to think about prior to investing in SEO and content or any other type of marketing:
Does your intake team have the capacity to answer calls?
Should you offer free consultations?
Do you only want cases from high net worth individuals?
Do you offer a flat rate uncontested divorce service?
SEO also works best for Family Lawyers with a niche and/or branding. Do people recognize your firm’s name? Do you focus exclusively on men or women’s divorce needs? These are not required but can help with conversions.
How We'll Do It
Since 2012 we’ve offered custom tailored SEO & content. When we take a client on, we offer geographic exclusivity and go all-in with our boutique marketing solutions.
Leads come from fast, secure, high ranking websites with content that converts.
Most attorneys benefit from some or all of these services:
Local SEO
Our Local SEO Professionals are Google Business Page Product Experts. Only 2 or 3 legal marketing agencies in the USA have SEOs with this special Google Designation.
Our expertise will be used to get you listed in the Google Local Pack and maximize the reach of your business. We’ll optimize your Google Business Page and we’re always available to solve issues which arise from review problems to GBP suspensions.
Organic SEO
You will get backlinks from geographic and topic relevant websites.
Most agencies hide behind worthless “citations”. We get backlinks which move the needle.
Content
Your content will be created by our seasoned, in house staff of excellent writers. Beware of agencies who outsource your content needs to overseas writers or utilize AI.
We’ll create your top level pages for divorce, separation, alimony, custody and child support. We’ll then create Q&A style content and blogs as needed which generate leads.
Web Design
We’ll redesign and update your website when needed. You will own your own WordPress website. Beware any agency who wants to take you away from WordPress and handcuff you to a proprietary website.
Our designer works exclusively with legal websites and is laser focused on user behavior and making you look good. You will have a secure, fast, mobile-friendly, high converting Internet presence, which you own.
Google Ads & Local Services Ads
We offer Local Services Ads (LSA) management for clients who opt in to this program and wish to display in “Google Screened”.
Google Ads are not right for everyone. We offer solutions for advertisers who wish to utilize this program.
Let's Discuss Getting Divorce & Family Law Cases
Contact Us
If your needs match our abilities, contact us and see if we may be a fit.
Discovery
We’ll set up a zoom or call, discover your current strategy, goals, competition, and challenges.
Strategy & Proposal
If we can help you, we’ll do a deep dive into your market, create a strategy and a custom tailored proposal.
Marketing Implementation
If you choose to use us, we’ll start working on making your vision a reality.